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Thursday, October 1, 2020

WHICH IS MORE PROFITABLE, THE PRODUCT OR THE SYSTEM?

(Brannan's shop at Sutter's Fort)

Ever heard of Samuel Brannan? He was California's first millionaire, making a killing during the gold rush of the 1840s. But he didn't make his money mining for gold. Rather, he made his fortune selling supplies to the miners - wheelbarrows, tents, jeans, pickaxes, etc.

Now consider whatever market you are in right now. It could be internet marketing, direct sales, cryptocurrencies, etc. It doesn't matter. Ask yourself this - who is making more money, the salesmen peddling the lotions, potions, pills, and thrills, or the people producing the tools needed by those salesmen (i.e., the sales funnel systems, traffic systems, lead generation systems, etc.)

The question you have to ask yourself is where will you get the better return on your investment, on a monthly autoship with a gold rush company or a monthly investment in a toolbox you can provide for those looking for gold.

If you decide it's tools you're looking for, hit me up in the comments below and I'll get back with you.

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